Episode 48: Jackie Summers from Sorel on how cancer lead him into the drinks business and Sorel’s exponential growth after years of perseverance

Episode 48: Jackie Summers from Sorel on how cancer lead him into the drinks business and Sorel’s exponential growth after years of perseverance

Today's guest is Jackie Summers- a James Beard Finalist AND judge; a seasoned public speaker, and the creator of the award-winning Sorel Liqueur.

His accolades are FAR too many to list, but to give you a small sampling, he’s been named one of the world’s “100 Most Influential Bar Industry Figures” by Drinks International Magazine (2019, 2020, 2021, 2022), one of The 50 Most Influential People In Brooklyn Food by Brooklyn Magazine, The 2019 Award winner for “Best Food Essay” by the Association of Food Journalists and on and on.

In the podcast today we discuss:

  1. How a cancer diagnosis lead Jackie into the drinks business

  2. How Jackie thinks about mental health and resolve

  3. The incredible story of Sorel’s exponential growth after years of perseverance

  4. And so much more

I’m probably not supposed to choose favorites, but this is one of my favorite interviews of all time, and I so appreciate Jackie’s willingness to speak about some topics that are often glossed over in these types of interviews.

I hope you love this interview as much as I loved recording it

Wthout further ado, please enjoy my conversation with Jackie Summers.

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Episode 49: David Gluckman, Author of "That S*it Will Never Sell" on building brands that may (or may not) sell

Episode 49: David Gluckman, Author of "That S*it Will Never Sell" on building brands that may (or may not) sell

Episode 47: Philip Duff from Liquid Solutions on why large companies struggle with innovation (and make “bonkers” acquisitions)

Episode 47: Philip Duff from Liquid Solutions on why large companies struggle with innovation (and make “bonkers” acquisitions)